admin, Author at Amika Softwares

01Mar

Why do organizations require CRM software to manage their business?

What is a CRM system?

CRM stands for customer relationship management. Customer Relationship Management software is a cloud-based application, which enables the organization to follow all potential leads cost-effectively. CRM is the most efficient approach to maintaining and creating relationships with clients.

CRM is a tool, strategy, or procedure that helps businesses organize and access client data in an effective manner. It is an effective tool for building strong personal bonds with people. This leads the business to new levels of achievement.

CRM is a platform that connects various departments, from marketing to sales to client support and organizes their data and activities into one framework. This not only accounts for unparalleled coordination across teams and departments but also makes it possible for organizations to provide their clients with personalized and balanced customer journeys.

Importance of CRM Software for Business organizations:

Effective management of the clients enables the organization to concentrate on all openings and streamline all business activities in the company. CRM software makes it possible. Customer Relationship Management plays an important role in any organization as the success or failure of the organization relies upon the relations with the clients.

CRM system provides a defined platform for all business units to interact and connect with their customers fulfil all their requests and demands in an effective way and build long-term relationships with their clients.
CRM framework enables the organization to store and track the record details of the marketing and sales team with the latest updates.
It provides real-time access to details of all activities.
It is very simple for any organization to distinguish the actual needs of clients and help them to serve them in a better way.
It not only deals with current customers but is also helpful in acquiring new clients.
With a CRM system, most organizations can significantly increase leads and sales revenue.
It helps to capture maximum data about the prerequisites of a client.
CRM software empowers the organization to manage the contacts for a single client and keep track of past interactions with the clients. It helps sales managers of the organization to monitor the real-time activities of all the members and helps them to plan according to the needs of the organization.
It provides real-time analytics that provides a real picture of implementation and planning.
It is beneficial for both customer management and employee management.

Benefits of CRM software:

To store the basic purchase history details of the customers and to track the purchase details and resources of the customers.
To optimize conversion probability.
To acquire new customers.
To save time.
To expand the business.
To boost brand image.
To reduce costs.

Why an organization should buy CRM software?

To automate the business process.
For a better lead-to-customer conversion ratio.
Customize products as per customer’s requirements.
Shorter sales cycle.
Social media marketing.
Improves customer service.
Better data protection.
It provides mobile compatibility.

Dealing with business relationships with clients became a complicated process. In order to compete in any industry, reliable CRM software is necessary.

28Feb

Why iSYNC ERP is an effective solution for educational institutions?

adminSchool, Startup

School management software is agile and can be custom-fitted according to the requirements of the institution. School Management ERP targets facilitating administrative problems and enhancing, efficiency and productivity. The system is cloud-based and supports modern advancements such as Online payment gateway, biometrics, mobile apps, email alerts, etc.

Why School Management System Software?

“We achieve a genuine advancement breakthrough by automating administrative activities.”. As schools have a complex structure for subjects and exam patterns; the need to go digital is vital.

The School Management ERP offers the following.

Helps teachers through the E-learning platform.
Keep parents and students in the connectivity circle consistently, through SMS, Email and Mobile applications.
Generate e-reports at the click of a button.
Reduce the dreary task of your administrative department. ERP will do the necessary work for your school.
Track students, to and from home with GPS tracking installed in the school buses.
Website presence, to showcase the school’s vision and mission for education.

iSYNC ERP School Management Software:

School management software is a tool, intended to support the paperless organization of schools and educational institutions. It comprises different modules that help the teachers and staff maintain essential student information like student records and academic history.

The iSYNC ERP is a dedicated cloud-based end-to-end School Management Software that is robust, dynamic and multi-user, iSYNC ERP is simple and easy to use, Installation is quick; and the information remains secure on the cloud server.

Features of iSYNC ERP:

Multi-user functionality: The system provides the facility of usage of cloud-based end-to-end school ERP by multiple members by logging into the system. The whole staff and faculty of the school can manage activities and modules appointed to them through their login.

User-Interface: The User Interface is easy to use, interactive, and facilitates various users at school to manage operations effectively.
“The cloud-based service stores information on the cloud, making data retrieval easy and secure.”.
SMS And email integration: The system sends notifications in the form of SMS and Emails to parents about the day-to-day activities of their wards to provide information about events, examinations, attendance, reports, and homework.
Fee payment: The online payment gateway makes it easy to pay fees anytime, anywhere.

Highlights of iSYNC ERP:

Dedicated application.
Customized documents.
Cloud-based system.
Customized reports.
End-to-end management.
Customized dashboard.

Have a hassle-free approach towards all the departments of the administration ranging from:

Academic: Applications relating to
Classroom and students.
Attendance.
Curriculum.
Assessments.
Report Cards.

Collaborate:
Easy communication on all devices.
Take your classroom wherever you go.
Constant SMS, alerts and notifications.
Messaging platform for administrations to communicate.

Financial: The financial suite of applications-
Budgeting.
Accounting and finance.
Fee and payroll are all in one place.

Benefits Of iSYNC ERP School Management System:

Customized according to the institution’s requirements.
Teachers don’t need to maintain individual student files.
Auto-citations of summative assessment marks.
Auto-generation of report cards.
“We update parents about examinations and marks through SMS and email.”

Automate Processes with an all-in-one integrated iSYNC ERP School Management Software.

21Feb

What makes iSYNC ERP an efficient school management software?

adminSchool

A school is responsible for a student’s overall development as it helps them in creating and nurturing different skills while imparting knowledge and inculcating self-confidence. This makes it fundamental to have the best school management software as part of the institution.

A School management system transforms schools into smart digitally advanced schools that are consistently the favoured choice for new-age parents as they provide quick communications, transparent operations, and activities and flawless administration. iSYNC ERP, one of the leading smart school management ERP software, helps you accomplish that.

What is iSYNC ERP?

“The iSYNC ERP, a dedicated cloud-based end-to-end school management software, empowers school organizations to manage administration effortlessly at their fingertips.”. The iSYNC ERP School Management software provides different features that make it easy to manage all the tasks. Some of the features include:

School accounting software
School transportation management
Examination management
Online school fees payment
Library management software
Easy admission system
HR and payroll
SMS facility
Student attendance management
Parents portal

Highlights of iSYNC ERP school management software:

Dedicated application: Customize your school with iSYNC ERP, a tailor-made application to suit all the school preferences. This integrated iSYNC ERP application helps organise all the work in the schools and creates easily retractable records for the students, parents, school management, and teachers to access the data whenever required.
The application also offers effective data backup to the schools towards guaranteeing that the information remains safe. iSYNC ERP aims to fulfil the specific requirements of the entire organization. No more chaos in communication as iSYNC ERP connects students, parents, teachers, and school management through a dedicated mobile application.

Customized documents: iSYNC ERP school management software is a paperless school automation software that is ideal for modern-day schools and institutions.
The software allows the school management to perform all the day-to-day activities of the school organization with ease with just a few clicks.
The software provides accurate results and is exceptionally efficient towards managing the different departments of the school administration.
The iSYNC ERP system integrates with the SMS and email systems, facilitating ease of communication.
Cloud-based system: Encrypted server keeps all school data safe and secure. The cloud-based system stores all the data in one place and provides easy access to the data from anywhere.
iSYNC ERP provides a better mechanism to store all the necessary information in one place. iSYNC ERP is the best tool to store all important data of the organization.
“The school management needs to actively manage various information such as student’s personal details, progress reports, teacher data, and other relevant information.”.
Loss of data can cause a high risk that is difficult to manage. “A centralized database stores all the information, ensuring easy accessibility.”. The cloud-based school management software is web as well as mobile-friendly. The centralized database makes it simpler for teachers, students, and parents to access anywhere and anytime. “Access study material and student reporting with just a few clicks.”

Automate the school management process with iSYNC ERP school management software.

14Feb

What makes iSYNC ERP an efficient school management software? [cont.]

adminSchool, Startup

School management software is a tool intended to streamline the administration of educational institutions. It helps the teachers and staff in maintaining student records and other essential data. A school management software incorporates different tasks such as student registration, keeping a record of attendance, generating report cards, preparing timetable and schedule of classes, managing transport, fee management, and others. A school management software is a complete arrangement that caters to the needs of the school administration and management process.

Highlights of iSYNC ERP school management software:

Customized reports: An effective school management software should be able to monitor and store several records related to the student. The software should provide easy retrieving of the records as per need. The school management may require customized reports of students and to search the entire data to generate one report is highly impossible. A school management software must be equipped for generating customized reports whenever required.iSYNC ERP offers the arrangement for generating reports as per the requirements. It displays various options for the report generation like attendance reports, searches for the student, class group reports, the fee-due reports, etc. Custom reports generated by iSYNC ERP enable us to create reports class-wise and also produce analysis reports.

End-to-end management: The iSYNC ERP school management software provides an end-to-end management system which makes it easy for the school administration to carry out operations effectively. It provides features like:
Multiple device support: The information can be accessed using phone, tablet or computer.
Manage online examination: Conducting an assessment is a hasslethat requires endless paperwork and planning. It becomes tiring for teachers as well as administrators, not just to check the answer sheets but also to maintain the records. iSYNC ERP provides an easy exam management software.
Track fees submission: Fee submission is one of the most dreaded parts of parents. It not only hurts the wallet but also is a tedious activity. Submission of fees on time and keeping a track of the receipt is another tiring part. With iSYNC ERP, it is easy to pay the fees as well as track the past payment history
Customized dashboard: Structured information is necessary as it is easy to grasp. Dashboards act as the base for data gathering and showing significant information to the user. They are crucial as they provide centralized control over various aspects of the system. It improves the overall experience of the user. iSYNC ERP provides all the fundamental features for the best working conditions for various elements associated with the organization. All the sections on the dashboard help the operations of any users and create a well-organized structure to deal with the daily tasks. iSYNC ERP offers an optimization dashboard. If the educational institution requires any customization, changes within the system are made to offer a customized dashboard according to the requirement.

The iSYNC ERP is a dedicated cloud-based end-to-end, user-friendly school management software that helps school associations manage the smooth running of the school administration. The iSYNC ERP School Management software provides various features that make it simple to deal with everyday tasks. It increases efficiency and productivity by helping users explore complex processes, preventing re-entry of information, and improving functions.

07Feb

What makes iSYNC ERP a productive and compelling school management system software?

adminSchool, Startup

School management software is equipped with an incredible set of customizable features to support school management tasks and complex processes. iSYNC ERP is an effective school management system software that provides a variety of features that makes it an effective and highly beneficial for schools and organizations.

iSYNC ERP is a dedicated cloud-based end-to-end school management software with a dedicated mobile application for parents, students, and teachers. It takes into account the necessities of the school administration and management process. Some of the prominent features that make iSYNC ERP one of the best school management software are:

Student information: Get access to student’s information which includes particulars, schedules, grades, address, parent’s information, records, extra-curricular activities, and any reports, whenever required.
Teacher information: Track your teacher’s particulars, schedules, and other tasks. The cloud-based system makes it easy for teachers to access their schedule anytime.
Parent access: Parents can log in, view and evaluate their children’s information anytime through the Parent Portal. Parents can also keep track of their child’s attendance, assignments, and progress.
Attendance: iSYNC ERP makes it easy to track daily attendance based on the subject. Easy to use interface makes it easy to generate the overall attendance of an individual student.
Report card: The report cards generated are fully customizable. It makes it easy for the teachers and the school management to have their grading criteria and report card format.
Homework: iSYNC ERP makes it easier to create homework assignments in seconds and share them instantly on the portal with the students. It makes it easier for parents to keep track of the student’s homework as well.
School schedule: The school’s schedules can be easily generated. The dashboard provides a simple view of schedules for students, teacher or class.
Admissions: Manage all the inquiries to your school in one place. Sort and move inquiries based on their status to different stages seamlessly, right from registration to successful enrolment of the student into the right class.
Fee tracking and online payments: A simple and straightforward fee tracking module makes it easy to track fees and payment receipts effectively.
Multiple device support: ALL the information available on the portal can be easily accessed using phone, tablet or computer.
Dedicated mobile application: A dedicate mobile application is a convenient way and all the information is available at one click.

iSYNC ERP is intended to provide tools that enable the smooth running of educational institutes by guaranteeing cost savings and productivity.

Features of iSYNC ERP software:

Multi-user functionality
Interactive user interface
Data security and backup
School accounting software
School transportation management
Examination management
Online school fees payment
Library management software
Easy admission system
HR and payroll
Student attendance management
SMS and email integration

iSYNC ERP provides guidelines to increase the efficiency and productivity and helps the school management to examine the complex procedures, preventing re-entry of data, and improving functions.

Highlights of iSYNC ERP:

Dedicated application.
Customized documents.
Cloud-based system.
Customized reports.
End-to-end management.
Customized dashboard.

01Feb

What our clientele have to say?

adminSchool

For a business to grow and develop in today’s competitive market, online marketplaces need to share the positive experiences of their happy customers to get more visitors visiting their websites. Most consumers normally use online testimonials to determine which businesses to consider. This indicates that there is a good chance of the businesses being genuine and helping the customers whenever required. Client testimonials are a type of word-of-mouth advertising. They are very effective for the business.

Listed below are some positive feedback from our happy clients:

Richard Anthony:

St. John’s Public School.

This ERP is helpful for office automation.Almost all the needs of a school office are covered here.Services and assistanceare available all around the clock. Appsoft iSYNC ERP is one of the best management software available in the country.

Pranjali Damle: Head Teacher

Shining Star Concept School.

It is a very good ERP with the app. This app is very amazing and personalized. This app gives us an awesome experience to know all the things which are done in school. This app is very helpful for parents as well as students.Through this app, the entire performance of the students can be known and the attendance of the student also can be known. I love this app.

Deepa Joshi:Senior teacher

Shining Star Concept School, Wardha.

iSYNC ERP is a good app. According to the teacher’s point of view, it saves time by avoiding the writing work. Teachers can directly inform parents regarding attendance, timetable, and day to day topics they have taught. Teachers can even inform about their leaves to their seniors through the leave manager. Parents can have personalized communication with teachers by which their queries can be solved. It saves time and avoids wastage of paper.

Jayshree Sable: Senior Teacher

Shining Star Concept School.

In the era of 21st century where everything is on its ease, this initiative of having an online app is the need of the hour. iSYNC ERP serves almost all the needs of the generation, every information is on our fingertips within seconds. Now basically taking this app opened for the school into consideration, we can draw its major advantages- “Firstly the major plus of it would be that papers are being saved which contributes to the protection of trees which is the basic need of the century”. Secondly “The administration of the school becomes much easier as it serves ease to every person interconnected with the association of this app”. It keeps everyone linked with the information to the said teachers, parents, management.Everyone is served the same details at once which saves time. Information might be anything like we are serving the attendance if specified, further, many more details will keep on adding to these ways of collaboration.

Mr. Dhananjay Nikhar:Administrative officer

Shining Star Concept School.

iSYNC ERP is a cloud-based help desk and business support platform. ERP software is easy to set up & a lot easier to use, requiring minimal technical knowledge on the part of users. The dashboard of software is visually pleasant & is highly-customization. Thank you and best wishes to team Amika Softwares.

31Jan

Role of technology for the growth of business organizations

adminStartup

Technology has changed the manner in which organizations conduct business. Business owners should consider implementing the new technological trends in their planning process for integration and prepare for future expansion. This enables organizations to create operations utilizing the best innovative technology available.

Various factors determine the significance of technology in business as it plays a crucial role in the smooth and efficient running of the operations. To keep the work processes streamlined, organizations need to implement the new technological trends for smooth business operations.

Role of technology for business growth:

Website: A website is a necessity for any organization, big or small. A website helps to achieve a wide range of marketing strategies that contributes to the growth of the business. The more professional a website is, the more advantages it is for the business. A website is beneficial in many different ways.
It helps in increasing the visibility of the business.
A website gives the business its credibility.
It helps to generate an impression that the organization is bigger and successful.

Social Media Platform:Social media is an integral part of the business marketing strategy. Social media platforms help businesses to connect with their customers and boost leads and sales. Here are a few reasons why investing in social media platforms is beneficial for business.
Build awareness.
Communicate authority.
Show authenticity.
Connect with the target audience.
Provide support.
Grow affordably.

Graphic Designing: Graphics designing is an important part of any business. The graphic design is crucial for every part of the organization including marketing, promotions, etc. The good graphic design effectively communicates the message the organization wants to convey to the target audience. Mentioned below are reasons for why a business needs to invest in good graphicsdesign:
Gain attention.
Increase sales with a good design.
Ensures trust over the product.
Builds a professional image.
Highlight a product and increase its customer base.
A well-crafted design attracts a large number of people.
Maximize the profitable base of the business with well-designed graphics.

UI/UX:A UI/UX provides endless possibilities to enhance the online presence of the business. A prominent user-interface is important to allure customers. Various customized mobile applications are being introduced with a variety of smarter designs and features that help to highlight the services and contribute to marketing campaigns and connectivity choices. A good UI/UX contributes in the following ways:
It boosts interest.
Helps build a stronger brand.
Boost profits.

Change is an integral part when it comes to digital marketing. It is important for any organization to continue looking ahead and strive to grasp the new technologies and strategies for their growth. A business needs to adapt to the rapidly developing changes in digital marketing in the present online landscape.

Here are some recent digital marketing trends that will not only help your business to survive, but also to flourish in this age of development:

Artificial Intelligence
Chatbots
Video Marketing
Social Media Marketing
Social Media Stories
Social Messaging Apps
Personalized marketing
Conversational Marketing
Interactive Content
Branding
Website Security

14Jan

Why corporate-based emails are important?

adminblogs

Email is one of the most widely recognized types of communication with potential clients.

What is an email?

Electronic mail or email is a technique of exchanging messages using electronic devices. The term electronic mail is utilized for any electronic document transmission. Email comprises two major sections, the message header, and the message body.
Email is still an essential communication channel for business and direct communication on the internet. In this way, professional email communication is necessary.
Email is a digital package-delivery system.
The key to its efficiency is the capacity to attach files to the email message. It has also become smarter and simpler to use.
An email has been widely acknowledged by business as it is one of the important parts of workplace communication.
Email is a powerful marketing tool and plays a big role in business and commerce in general.

What is a professional business email?

Professional business e-mail provides a solution to this problem.
A professional email address gives email the validity, credibility, and authenticity.
This helps to keep the data secure, ever accessible, with full security protection.
Business email is a quick and quality means to communicate with customers, potential clients, suppliers, staff, bank manager and enterprises.

Differences between personal and corporate-based email:

A personal email address is used to communicate with friends and family.
A business email address is used by the company.
The abilities of each email address differ depending on the type of personal email account a person uses and the type of account the corporation sets up.

Reasons to use a Professional Email Address:

Having a professional e-mail adds more credibility to the business. It also sends the signal that the organization is serious about the business, as the business e-mail address reflects the brand’s professionalism. It also gives instant recognition to the business.

A professional email address creates a feeling of trust.
This boosts the organization’s potential to attract new clients.
A professional email address can be an easy recognition for the business which builds brand awareness and trust.
For building first impressions for the business.
Branding.
A good Spam filtering system.
Associating the name of the brand with a professional email address adds a buzz of interest to potential clients.
Securing privacy.
Organize email by department
Facilitating logistics.
Helping with synchronization.
Creating a written record.

Benefits of a professional business e-mail:

1. Build business credibility.

2. Increase professional perception.

3. Win customer trust.

4. Get data security.

5. Backup & privacy protection.

To check the validity and legitimacy of a business is very simple – check the e-mail extension. If it’s genuine, it will resemble “something@brandname.com or something@websitename.com”, instead of something@gmail.com.

07Jan

Importance of CRM Software: 18 Powerful Reasons Why You Need CRM?

adminCRM

What is best CRM for my business?

In today’s super competitive age, it is really difficult to run a business without systematic approach.

And I call that approach as CRM (Customer Relationship Management).

Any business must follow the 3C model…

Customer, Company and CRM.

So,

What does this business model tell us?

Customers are always at the center of any kind of business.
The most important and difficult task for a business is to retain existing customers and acquire new customers.
And this is possible only by CRM

Here I will tell you 18 importance of CRM software that will make you feel that CRM is super powerful.

1. Business Process Automation:

This is one of the most important benefits of CRM software.

Think about this:

Will it be helpful if you can capture customer feedback automatically?

Or if any software tells you the next best thing to do based on customer complain or suggestion?

Or sends emails, letters and customized gifts to your customers without fail?

Using CRM software, you can automate almost any kind of business requirements.

CRM helps an organization to streamline business processes. It standardizes and automates sales, marketing and service processes to reduce human error.

It increases productivity, speeds up business processes and improves customer satisfaction.

2. Better Lead to Customer Conversion Ratio:

Report says that 79% of leads never convert into sales

And do you know why?

The most common reason behind this poor performance is lack of lead nurturing. (Source: MarketingSherpa)

But don’t worry…

CRM can solve this.

It tracks all customer interactions like when customer was last contacted, what was the outcome, best fit product based on customer feedback.

CRM gives you all information that can turn the lead into customer.

Definitely it will improve your Lead to Customer conversion ratio.

3. Personalized Product Configuration:

One size does not fit all.

Customers are more likely to buy personalized products or services than a generic one.

CRM helps organization to configure products for each individual. It allows to customize products as per customers’ requirement. Also it considers other factors like zone, country, industry, age group etc.

Using CRM, business can define various rules like product compatibility & eligibility, validation, up & cross selling.

4. Shorter Sales Cycle:

What is Sales Cycle?

Sales Cycle is the time that a company takes to close a deal. It starts when a salesperson first contacts with a lead and ends when the lead becomes customer.

CRM with sales process automation helps salespersons to track and communicate with all leads. It helps to complete the sales process quickly and efficiently.

5. Customer Segmentation:

Customer segmentation (also referred as market segmentation) is an essential business activity in product/service marketing.

It breaks down customer and/or potential customers into smaller groups that share similar kind of characteristics.

Segmentation could be based on many factors – buying pattern, geography, age, gender or any other custom rules.

This helps business to reach more targeted customers and increase sales.

CRM can help you a lot here.

It captures and analyzes customer data, coming from various sources.

And then it divides customers into groups as per business requirements.

It helps organization to develop new product, set product price, run campaign and decide service methods.

6. Campaign Management:

Remember,

This is your very first step to reach potential customers with your products.

So, it must be flawless.

Customer segmentation and campaign management are almost correlated.

Customer segmentation finds out the best group to target.

And campaign management helps to run campaign and analyze data.

CRM leverages the efficiency of marketing campaign by automating the process. A well defined marketing strategy with CRM helps business to get more qualified leads than traditional campaign.

CRM reduces the campaign cost, analyzes campaign data and forecasts future marketing strategy.

7. Social Media Marketing:

Few years back also, Social Media Marketing was just a buzz word.

But,

Now it is difficult for any business to grow without social media presence.

Think about this:

Only Facebook has 2 billion active users!

Not only marking, social media helps in customer servicing also.

71% of customers who experience quick and effective response via social media are likely to recommend the brand to others. (Source: NM Incite)

Good exposure in social media helps business to reach out more potential customers. It helps to reduce service cost and improve customer engagement.

CRM with social media integration helps business to run and track social media campaign, measure its effectiveness, increase sales, resolve customer queries and many more.

8. Customer Service Improvement:

Above statistic is enough to show you the importance of good customer service.

It helps a business to keep existing customers, bring more business from them and capture new leads.

You can automate customer service processes using CRM. It helps to deal with customers’ complaints or suggestions more effectively and quickly.

By streamlining the business process, you can minimize human error.

Not only that,

CRM gives you better traceability of employees’ actions on customers’ queries.

9. Increase Customer Loyalty:

Yest it’s true…

Acquiring a new customer is 6-7 times costlier than retaining an existing customer.

Satisfied and loyal customers are more likely to buy products from you than a new customer. Moreover, they spread positive words about your brand.

Do you know how word of mouth affects your business?

“74% of consumers think that word of mouth is key influence in their purchase decision. – PRNewser

Satisfied customers help to generate more leads and increase sales.

CRM helps an organization to increase customer satisfaction and loyalty.

10. Customized Escalation Matrix:

By now,

You have got the idea that customers’ queries should be resolved ASAP.

But how?

Very first step is to set proper escalation matrix.

It helps to response customers’ queries on time, increase sales, run campaign within budget.

CRM is the best place where you can define your own escalation matrix and integrate with customer details.

11. Task Management:

Another importance of CRM software,

CRM is not only for customer management but also employee management.

It is very important to assign and complete tasks within time and budget.

You can automate task management process in CRM.

It can create and assign tasks among employees based on their skill set, availability, geography etc.

Business can set their own rules in CRM to manage tasks efficiently.

Not only that, CRM maintains employee hierarchy and control data visibility also.

For example,

Team leader can assign and track progress of all his team members’ tasks. Manager can see all tasks assigned to team leaders and their subordinates and even we can sync with other open source softwares like google calendar, outlook, etc.

12. Customer Communication:

Would you like to send a welcome kit to customers once they join with your business?

Or an email when their queries are resolved?

Or gift on birthdays?

What about a letter when a new product is lunched?

You can specify your own rules in CRM to automate customer communications. This reduces human errors as well as increases customer satisfaction.

13. Optimum Utilization of Communication Channels:

Think about it:

If a prospect prefers email communication and you send letter, can you ever convert him into customer?

NO! It’s never possible!

Even it will create a wrong impression of your brand.

Communication channel matters a lot in every dept – sales, marketing or service.

You must capture preferred communication channels of your customers.

Also automate the process in CRM so that you reach your customers with their preferred channels only.

This will definitely increase lead to customer conversion ratio, sales and profit as well as customer loyalty.

14. Team Collaboration:

Effective team collaboration brings more leads and increases sales.

For example,

Data from service unit can help marketing department to run more effective campaign or sales department to up-sell or cross sell products.

CRM unites various departments (like Sales, Marketing, Service, Management) of an organization.

The purpose of collaboration is to enhance the quality of service and customer satisfaction.

15. Better Data Protection:

Most important of all,

Data protection must be the highest priority in any business.

In CRM, users can see customer data according to their roles and responsibilities. It helps business to safe guard customer information from being stolen or misused.

16. Better Traceability Matrix:

Do you know –

Was your last marketing campaign effective enough?

Which channels gave you maximum sale in last campaign?

How your company performed during last 5 years?

How many customers did you loss last quarter?

And a million dollar question…

Are your customers satisfied to do business with you?

A CRM application can answer all these questions. It can analyze data, generate reports and measure campaign effectiveness. Even it can tell when a customer tends to leave your business.

It also helps upper management to take better decision based on historical data analysis.

17. Cost Effectiveness:

If you think CRM is costly software and only for big companies, then you are wrong!

CRM implementation may be a costly process for SME but over the time it becomes the most cost effective way to run business.

Business process automation in CRM saves time, manual activities and other resources.

18. Mobile Compatibility:

Last but not the least,

Mobile CRM enables business not to lose a single selling opportunity, even when you are not in office. It helps employees to access customer data using smart phones or tablets any where any time.

Stay connected, do business!

Few Final words about Importance of CRM Software:

Irrespective of size, CRM enables a company to understand its customer and business well. It provides better insights about customers to improve sales and generate revenue.

01Jan

Why web development techniques are significant for businesses to grow?

adminStartup

Planning a viable marketing strategy is pivotal for the success of any business venture. Despite the industry, it is significant for businesses to have a solid system to recognize and determine the strategies that will be helpful to accomplish the task. The process of building a special marketing technique can be complex.

Developing a strong business plan starts with extensive research and analysis of the insight to understand the business and to convey an innovative brand design for your customer. A profound analysis of your competitor’s methodology and design is crucial for the success of your brand image. While developing a web development plan, every action should be supported with a business objective. Businesses need to change their plans and utilized web development methods in their strategies because of the following reasons:

Equal opportunity for all businesses
More cost-effective than traditional marketing
Helps you generate better revenues
Facilitates interaction with targeted audiences
Builds brand reputation

Brands need to incorporate web development techniques such as website, e-commerce, CRM and ERP and diverse mediums in their business strategies to reach out to their target audience and spread their business globally.

Importance of website for your business: Businesses need to have an online presence for their brand image. A properly structured and developed website is essential for the development of business. A strong and well-designed website can assist to increase brand awareness in a short time span. It also impacts search engine page rankings and revenues. Consider the following reasons regarding why a website is critical for your business growth.
24/7 accessibility
Powerful marketing strategy
Cost-effective

Importance of web-based ERP for your business: ERP or Enterprise Resource Planning is a set of activities that encourages and facilitates brands to manage their business activities. It is a web-based technology utilized for handling the accounting, inventory, and resources of a business. ERP is an excellent solution for small and large business associations, as it helps them in the following manners:
Streamlining of processes
Better data management
Improved security
Better client satisfaction

To stay updated and competitive, businesses need to incorporate Web-based ERP in their marketing strategy as it is a simple and cost-effective solution.

Importance of customized CRM for your business: Customized CRM or Customer Relationship Management solution is significant for every business as it facilitates cooperation that can be converted into leads. It permits the business to engage and connect with more customers. CRM software is significant for business organizations because of the following benefits:
Better knowledge of customers
Better segmentation
Better customer retention
Better communication

Incorporating online ERP systems with CRM, and other applications will help businesses grow and reach their clients from any part of the world. Apt understanding and inclusion of best web development practices and tools will ensure the growth of your business. Reach out to your target audience by creating a strong web-based marketing strategy for your business with Amikas Softwares. For further details visit us at amikasoftwares.com.

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